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Layaway used to buy pens, notebooks



Associated Press | NewsOK, Oklahoma | Tuesday, August 25, 2009

Layaway used to buy pens, notebooks

NEW YORK — To gauge consumers’ strain, look no further than the rows and rows of plastic bags awaiting layaway payments at Kmart. They are filled with back-to-school basics — not just T-shirts and jeans but notebooks, magic markers and pencils.

It is unheard of for layaway rooms to be so packed at back-to-school time and for the packages to include relatively cheap school supplies.

A record number of shoppers, shut off from credit and short on cash, are relying on Kmart’s layaway program to pay for all of their kids’ school needs, said Tom Aiello, a spokesman for Kmart’s parent Sears Holdings Corp. Layaway allows shoppers to pay over time, interest- free, and pick up their merchandise when it’s paid in full.

"It’s a sight. In the past, we would see layaway start to pick up around Halloween” as people get a jump start for Christmas, said David Travis, manager of a Kmart store in Conover, N.C.

Burlington Coat Factory Warehouse Corp. said its layaway business is stronger than a year ago. And e-Layaway.com, which offers online layaway services, has seen its business double from the same time last year. Customers are setting aside even $25 calculators and $30 backpacks.

Retailers that don’t offer layaway are seeing financially strapped shoppers keep buying smaller amounts and using more cash than credit to pay.

"It just tells you that consumers have no money — even that $30 backpack is something they can’t afford,” said C. Britt Beemer, chairman of America’s Research group.