eLayaway.com

Successful eLayaway merchants share their Top 3 secrets!

Learn how other eLayaway merchants have successfully used eLayaway to increase traffic, sales and media exposure for their online businesses.

Secret #1: Add the term "layaway" to your Search Engine Marketing (Google AdWords, Yahoo! Search or MSN) for maximum exposure
Add the word layaway to maximize SEO.

The term "layaway" has become a popular search term for consumers looking for alternatives to credit. By including "layaway" in your existing SEO strategies you will not only capture those hungry consumers, you will do so in a relatively competitor-free arena. Take advantage of being one of the few in your industry that is offering eLayaway and reap the benefits. eLayaway makes it easy for you to stand out in a crowd!

Learn more on how to get the most from your SEO efforts.



Secret #2: Good marketing starts at home
Good marketing starts at home

One of the best places to introduce eLayaway is on your home page. Use a banner ad (download one from eLayaway's approved graphics section) to grab your shopper's attention or perhaps mention layaway in your content. It's not just a payment plan, its what makes you stand out from your competitors. It also shows that you care about your customers and understand the challenges that they are facing. The sooner they know that you offer a layaway plan, the more empowered they will feel to make a purchase on your site. Many consumers surf the web knowing that what they are finding is financially beyond their reach. But when confronted with an credit-free option that carries no debt and breaks a purchase down into smaller payments, many of them start shopping. In today's economy, every single sale counts. Give every visit to your site another reason to say "yes." Tell them about eLayaway and how it can help them afford the things they want most. They'll thank you for it!

Check out an example of good eLayaway marketing in action.



Secret #3: Don't keep it a secret
Don't keep it a secret

One of the biggest mistakes merchants make is failing to tell their customers about eLayaway . We all know that consumers are tired of receiving junk mail with meaningless offers but when your customers hear from you, they listen. Especially if you have information that they can use. In today's economy, a payment plan like eLayaway is just the news they need. Don't wait another minute, let everyone that has ever been to your site know about eLayaway today!

Take a look at some sample e-mails used to tell consumers about eLayaway.



The Bottom line...

Using eLayaway to increase your bottom line is simple... it's all about communication. Tell the world what you have to offer and show your customers that you care. Make it easy for them to buy from you and let eLayaway help you take care of business!

Keep sharing those success stories. We love hearing from you!



Have ideas of how we can better serve you? We want to know. Your feedback is very much appreciated. Contact eLayaway Merchant Relations today for complete details: 877.352.9292.

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eLayaway, Inc.. | 1625 Summit Lake Drive | Lakeside Dr. Suite 205 | Tallahassee, FL 32317

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